Triple Purified Water
We filter the water we drink, so it makes sense to do it for the water we put on our skin. Filtering water removes impurities and harsh minerals, making it gentler on your skin. Skin can feel tight, itchy or dry after using hard tap water to wash away products, as natural oils are stripped away in the process too. But Simple® Triple Purified Water is filtered three times to help lessen the chances of irritation, and is the only water we use in our products. That's a promise.